Smart Retailing | HKRMA


SMART RETAILING



As driven by the ever-evolving technology and innovation, with the persistent adverse effect of
COVID-19 and social distance policy, consumer shopping behaviors kept evolving to a new model.  


Thus, the global retailers speed up the pace of retail transformation adapting to the

unprecedent new retail model and market change.


The Association works hard on all fronts to assist members to speed up their digital transformation, make advances in omni-channel retailing and expand their businesses on e-marketplaces.  


This page serves to update members and fellow retailers on latest trends of new retail
and e-commerce and provide insights on grasping the e-commerce and omni-channel opportunities.





Latest Trend of New Retail and E-commerce


2022 Global Consumer Insights Pulse Survey: Consumers Respond to Waves of Disruption

Consumers haven’t given up on expectations of quality, choice and service. What does that mean for the companies that serve them? 

Consumers may have shown patience during the early days of the pandemic, as companies simplified supply chains, streamlined their product lines and cut customer service. But that patience seems to be wearing thin, according to our latest Global Consumer Insights Pulse Survey, which surveyed 9,069 consumers across 25 territories.

The good news? For companies that can manage multiple disruptions concurrently, there may be an opportunity in this era of seemingly perpetual upheaval.

Click Here to Full Survery >




2022 Global Consumer Insights Survey China Report - Charting new paths to sustainable growth in the next retail evolution

Seizing the Digital Marketing Opportunities in the Era of Electronic Payments

Meta Foresight

The Latest Digital Marketing Trend in 2022 (Chinese Version Only)

Conversational Commerce: “Customer-centric” Retail Marketing Strategy


Cross-border Retailing

Borderless Commerce Report 2022 – Turn Shifting Values into Cross-border Opportunities


Basic on Start E-Commerce


The 7 Favorables of Online Shop Brings to Your Retail Business (Chinese Version Only)

Tips for Doing Shop-remote Business at Home under COVID (Chinese Version Only)

How to Start an E-tailing Business (Chinese Version Only)

Set Up Online Ordering Process (Chinese Version Only)

Drive Traffic by Data Analytics (Chinese Version Only)

Keys to Quality E-Shop (Practical tips) (Chinese Version Only)



Digital Marketing


Facebook Blueprint eLearning (English version only)


Online-Merge-Offline (OMO) Retailing


Rebuild Consumers' Connectivity by OMO Strategy (Chinese Version Only)

OMO Digital Marketing under the New Age of Conversational Commerce

The Key Strategies for Omnichannel Retailing (Chinese Version Only)

The 3 Key Stages for Your O2O Retail Business (Chinese Version Only)



Retail Operational Efficiency



Big Data Drive Your Business from Online Shopping to Smart Roasting (Chinese Version Only)

Retailers Can Promote Seamless Shopping with RFID

Attendance, Leave & Payroll 3 Retail HR Challenges & How To Overcome Them