2022年全球消費者洞察調研: 消費者應對疫情衝擊的消費 (English Version Only)
Consumers haven’t given up on expectations of quality, choice and service. What does that mean for the companies that serve them?
Consumers may have shown patience during the early days of the pandemic, as companies simplified supply chains, streamlined their product lines and cut customer service. But that patience seems to be wearing thin, according to our latest Global Consumer Insights Pulse Survey, which surveyed 9,069 consumers across 25 territories.
The good news? For companies that can manage multiple disruptions concurrently, there may be an opportunity in this era of seemingly perpetual upheaval.
(English Version Only)